The Luxe Élevé Platform
Luxe Élevé is where I share all my insights and thinking.
Follow the podcast, read the blog, and subscribe to the newsletter to stay connected.
The Newsletter
The best of Luxe Élevé delivered to your inbox. New articles, podcast episodes, and my take on what's happening in the industry. Subscribe and never miss an update.
Read More
Recent Podcasts
Episode 12
Integer eu scelerisque justo, eget molestie ex. Vestibulum bibendum, odio in vestibulum accumsan, mi...
Recent Blog Posts
Agents Are Beginning to Show, Not Just Tell
More signals from Google my friends. Their A2UI project show the next evolution in how AI presents your...
The AI Hype is Over, Now Pay Attention
Yes, this title is designed to catch your attention. Everyone’s debating whether AI is real or...
Three Approaches to Agentic AI Implementation: Which Path is Right for Luxury Hospitality?
Everyone’s talking about agentic AI. ChatGPT, Claude, Gemini. Conversational AI is everywhere....
From Clicks to Conversations: The Evolution of Search for Luxury Hospitality
Your prospective guests aren’t browsing your booking engine anymore. They’re asking ChatGPT.
“Find...
The Silent Shift in Luxury Hospitality: When Conversations Become Commerce
Not long ago, a guest would visit your website, browse your rooms, and book. Today, they might engage...
Balancing Operations & Innovation: The Real Secret of Successful Luxury Hospitality
The Invisible Win-and the Missed Battle
Not long ago, I was speaking with the GM of a well-regarded resort....
The Human Touch at Scale: How AI Elevates Luxury Hospitality
Recently, I was catching up with a colleague in the luxury travel and hospitality space. They shared...
Self-Disrupt or Be Disrupted: The Luxury Hospitality Dilemma
Why the boldest brands will lead by reinventing themselves before the market forces them to.
The Illusion...
The Rise of AI-Powered Travel Agents and how to have a Human-centric Approach
The hospitality industry is on the cusp of a seismic shift, driven by recent advancements in artificial...
8 Ways AI Will Transform Luxury Hospitality
The future of luxury hospitality isn’t about slapping chatbots on websites or automating email...
Recent Newsletters
Luxe Élevé Newsletter: December 31, 2025
The vendors pushing closed AI solutions follow the same playbook legacy hospitality vendors have used for decades: create dependency, limit options. Don't fall for it with AI the way hospitality fell for it with PMS.
Luxe Élevé Newsletter: December 10, 2025
The vendors pushing closed AI solutions follow the same playbook legacy hospitality vendors have used for decades: create dependency, limit options. Don't fall for it with AI the way hospitality fell for it with PMS.
Luxe Élevé Newsletter: December 3, 2025
From Clicks to Conversations. Your prospective guests aren't browsing your booking engine anymore. They're asking ChatGPT. If your content doesn't speak the language AI systems understand, you won't be part of the conversation.
Luxe Élevé Newsletter: November 26, 2025
The Conversation IS the Commerce. Guests are booking through AI conversations that never touch your website, staff, or systems. The risk isn't AI replacing your team.
Luxe Élevé Newsletter: November 19, 2025
Running Like Clockwork? Reviews solid but rarely glowing. Guests satisfied but not moved. Operational excellence looks like success, but without innovation it rarely captures hearts. The winners will balance both.
Luxe Élevé Newsletter: November 12, 2025
AI doesn't replace people . . . It replaces the work that gets in the way of people being extraordinary. Every minute saved on logistics is a minute for connection. The future is human.
Luxe Élevé Newsletter: November 5, 2025
While you're maintaining the status quo, some competitors are reimagining theirs - building AI infrastructure, unifying guest data, redesigning for personalization. Will you lead the disruption or react to it?
Luxe Élevé Newsletter: October 29, 2025
The Magic AI Can't Create . . . . Only 2% of travelers would let AI book without human oversight. The magic of hospitality lies in moments, memories, and relationships only people can create.
Luxe Élevé Newsletter: October 22, 2025
Data First, Always . . . . Everyone's talking about AI agents. But most tech stacks were built for humans, not machines. The truth? AI transformation starts with data, and most aren't ready.
Luxe Élevé Newsletter: October 15, 2025
Do you want to be able to respond to guest demands better, stronger faster? Are you tired of hospitality tech vendors telling you they understand you only to sell you "vaporware" and broken promises?
